Forward the email. Broadsight does the tedious part.
Manage journalist requests from the first email to the final response. Forward an enquiry to AutoTracker, review its draft record, find what your team said before and keep deadlines, responses and outcomes connected in one searchable history.
30 minutes · Tailored to your workflow · No commitment
Email capture and AutoTracker
The deadline starts before the tracker is updated.
Media enquiry tracking records journalist requests, deadlines, responses, spokespeople and outcomes so colleagues can see what is being handled. AutoTracker can prepare the administrative first draft from an email intentionally forwarded to Broadsight. Staff review it and connect relevant issue or stakeholder context.
A media request, start to finish
The reporter’s deadline is 3 p.m. You’re ready by 9:30 a.m.
9:02 a.m.
The request arrives
You
A reporter asks why the Riverside Power expansion is delayed. You forward the email to Broadsight.
9:03 a.m.
AutoTracker drafts the record
AutoTracker
The date, outlet, journalist and topic are filled in for you to check.
9:10 a.m.
Chippy finds the history
Chippy
The September statement, the procurement lead and two earlier calls from the same outlet.
9:25 a.m.
You review and respond
You
Chippy suggests a holding line based on the September statement. You tweak it and send it.
4:30 p.m.
The record is complete
Broadsight
Your team records the reply, relevant approvals and any resulting coverage with the media interaction.
Riverside Power is a fictional example.
Our team deals with a lot of media requests, and Broadsight makes it much easier to ensure nothing falls through the cracks. We can see at a glance which requests are being handled and who is handling them, regardless of where they’re working.
Erik Rolfsen · Senior Media Relations Specialist, University of British Columbia
Spend less time updating the tracker.
Bring one media enquiry and see how it can become a structured, searchable record. Broadsight complements media monitoring rather than replacing it: monitoring shows what was published, while media enquiry tracking preserves journalist requests, deadlines, previous responses and relevant context. AutoTracker prepares draft records from appropriate emails your team intentionally forwards; staff review the results.